Take on the iPad
There is no doubt that the Apple iPad is a hot topic. Apple will ship their iPad on April 3rd. Commercials for the iPad have begun with spots during the Oscars Sunday night.
Many people have already asked themselves if they need or even want this less-than-apple-like device. Apple has great marketing and they will get a plethora of people to buy something that they don’t really need. The combination of stunning, sexy design and astoundingly brilliant marketing by Apple is why they have around a $200 billion market cap. In comparison, Microsoft, a long rival of Apple, has around a $250 billion market cap. Remember, Apple almost went extinct due to poor management throughout the 1990’s while Steve Jobs was at Pixar.
Not a huge amount of people will “need” the iPad. Some will have a specific use for the iPad which will make it worth buying for them.
One important fact that people should know about Apple is that they believe that shipping the product is most important. As Steve Jobs has stated in the past, “Real Artists Ship.”
The iPad shipping on April 3rd and the 3G iPad shipping shortly after are just version 1. Apple will improve the iPad and it will most likely fit brilliantly into a greater strategy down the road that Steve Jobs has already envisioned.
